p&s How to choose the right color

Selecting the appropriate shade of makeup for your skin can be challenging.

Here are two factors you should consider when choosing the right color:

Is your skin fair, light, medium, or dark?
Is the undertone of your skin cool or warm?

Generally, the most recommended foundations are those with yellow and golden shades because they make the skin look healthy and more natural. But is it not always true. Remember, every skin type is unique, individual and it is always better to try different shades first to see which is best for you and your skin type.

pure&simple recommendation

If it's possible, do the stripe test. Apply stripes of different shades of foundation from your jaw to neck and wait a minute (the natural oil in the skin can change the shade of the foundation). Choose a shade that suits your skin the best.

The table below will help you in choosing the foundation shades best for you

Listed in order by shades of skin and skin undertones:

	COOL UNDERTONE	GOLDEN UNDERTONE	NEUTRAL UNDERTONE
Light skin	1.0 porcelain	1.2 light	2.0 light
Light to medium skin	3.0 light to medium	2.3 light to medium	3.5 light to medium
Medium skin		5.2 medium tan	2.5 medium

Here are our shades from lightest to darkest: 1.0, 1.2, 2.0, 2.3, 3.0, 3.5, 2.5, 5.2

We know how difficult it can be to choose the correct shade so if your still unsure, visit our section Samples and order several shades to pick just the right one for you.